CAPITAL AND LOCATION'S INFLUENCE ON LOCAL MICRO SMALL AND MEDIUM ENTERPRISES INCOME IN TULUNGAGUNG DISTRICT

Capital; Location; Income; MSMEs

Abstract

MSMEs (Micro, Small, and Medium Enterprises) play a critical and strategic role in national economic growth. MSMEs have been recognised as playing a role in the national economy; yet, there are still issues and impediments that MSME players confront in the course of doing business. These barriers include a lack of business capital, as well as a lack of insight and experience in selecting a site to create MSMEs. As a result, these two factors will have an effect on the revenue of MSME business players. The purpose of this study is to find out how capital and location affect the revenue of MSMEs in Tulungagung Regency. This study employs Simple Random Sampling sampling methodologies and data gathering via the distribution of questionnaires to respondents, especially MSME owners. Multiple linear regression is used in the data analysis approach. According to the findings of the study, capital and location elements have a substantial impact on company revenue, therefore the bigger the capital possessed and the strategic location of a firm, the greater the business income.